19. March 2019
It was an exciting case and a complete success for Ford. In November 2018, the company gave students the task to “Define the commercial vehicle of the future through development of new innovative business models and services around the Ford Transit” as part of our “Case Competition” student competition.
During the preparation and development time, 15 teams dealt with this task and worked out solutions for the Research and Innovation Center of the American automobile manufacturer. Recently, the five best business models were presented to the jury and things could not have gone any better for the students. The cases were considered to be so valuable that it was decided to to strategically illustrate the solution approaches and keep the results secret for now. The winning team consisted of Philipp Stich and Dorothea Czempas, who received their prize at the Aachener Dienstleistungsforum.

If you also have an innovative case to which young, innovative minds should dedicate themselves, do not hesitate to contact us. The next Case Competition starts on 26.04.2019.

Get more information