Sales Summit

Sales Summit: How to sell Smart ProductsHow to sell a Smart Service

A successful digital business is no coincidence, it relies on a strong distribution and sale concept as a central success factor. The sale of digital products differs fundamentally from product and service distribution due to new characteristics. Accordingly, a procedure tailored to digital products must be implemented for success.

In our consortial project “Sale of Smart Services”, we have developed a structured approach for the successful market launch and scaling of digital products, together with 23 companies from different industry branches. The result: 78 solution elements, organised by topic in 8 different subjects and structured in 4 phases which need to be followed to achieve successful market introduction and sales of a new digital product.

If you are also facing the challenge of wanting to introduce a new smart Service to the market and sell it successfully, do not miss out on this opportunity!

Sign up now!

When: 22.09.2020, 9:00am
Where: Smart Logistics Cluster, Campus Boulevard 55, 52074 Aachen


  • 10:00 Come Together
  • 10:15 Welcome
  • 10:30 Keynote speech: Distribution of digital products
  • 11:00 Industry Keynote
  • 11:30 Industry Keynote
  • 12:00 Lunch / Networking
  • 13:00 Breakout sessions
  • 14:30 Results presentation
  • 14:45 Coffee and cake / Networking
  • 15:15 Final presentation: Challenges in the distribution of digital products
  • 16:00 Networking

Participation fee: Early Bird until 10.08.2020 439€ plus VAT; Regular 499€ plus VAT; Center Smart Services Members 349€ plus VAT.

Registration for the event "Sales Summit"

The regular participation fee is 499€ plus VAT. Enrolled Center Smart Services members on RWTH Aachen Campus pay a reduced fee. Bookings before 22.08.2020 receive an early-bird-discount which reduces the fee to 439€ plus VAT.

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