RWTH-certified course “Digital Product Manager” Further Education für Digital Product Management

“Smart Service Manager” turns into “Digital Product Manager”

From autumn 2020, our RWTH Aachen University certificate course “Smart Service Manager” will be known as “Digital Product Manager”. However, this is the only change to our format. The content, which includes the creation of a digital product from the very beginning up to its market launch, as well as the speakers from USU Software, ComConsult, Neumann Schmeer und Partner, DMG Mori, INFORM, PTC, FIR at RWTH Aachen University and the Center Smart Services will remain the same.

Develop and establish digital products

In the development of digital products, it is important to identify the right tools and processes in order to make strategically wise use of the required resources and design an up-to-date approach for digital product management and digital product development.

Learn how to identify the success of digital products and services in the marketplace and learn how to design the development process – from brainstorming with the help of Design Thinking, the tracking and analysis of customer needs to product and technology development with Rapid Prototyping and, last but not least, the successful market launch. Keynote speakers from USU Software AG, DMG Mori, Inform Software AG and ComConsult will give you the opportunity to benefit from in-depth insights on the topic of “X-as-a-Service”.

The “Digital Product Manager”  course is an advanced further education for specialists and managers, whose main areas of responsibility are the topics of digitalization strategy, product development and market launch of digital products.

The course focuses on the following topics:

  • Digitalization strategy
  • Digital Leadership
  • Potential of data-based services
  • How to turn data into a business model
  • Development of an integrated digital portfolio
  • Introduction to market and smart service sales
  • IoT plattforms
  • Rapid-CPS Prototyping
  • Machine Learning/AI
Smart Service Manager in einer Produktionshalle

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Course dates

  • Winter 2020:
    Module I 04.11.2020 – 06.11.2020
    Module II 18.11.2020 – 20.11.2020
  • Spring 2021
    Module I 05.05.2021 – 07.05.2021
    Module II 19.05.2021 – 21.05.2021
  • Winter 2021:
    Module I 10.11.2021 – 12.11.2021
    Module II 24.11.2021 – 26.11.2021

Sign up for the RWTH-certified course “Digital Product Manager”

Please submit a seperate application for every person wishing to sign up for the course. Thank you!

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The regular course fee is 3.500 € plus VAT. Enrolled members of the Center Smart Services on RWTH Aachen Campus pay a reduced fee of 2.500 € plus VAT. If you book the course in spring 2020 (the first module of which will be accessible via a virtual classroom, whereas we plan to teach the second one in person) your booking includes a ticket for our "Sales Summit" event in September. The participation fee for this special offer is 2.975 € plus VAT. All other course dates can be booked in advance, our early bird discount reduced the participation fee to 2.975 € plus VAT.


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I agree that the Center Smart Services stores my personal data in the framework of this information offering. My data will be used by the Center Smart Services solely for the purpose of sending me free information via the Center Smart Service Newsletter and will never be disclosed to third parties. I may at any time revoke my consent.

Registrations will be processed in the order in which they are received.

We are also happy to offer you this course as an in-house program tailored to your company’s individual needs.

Request inhouse-training!

Contact

Sabine Bergs
Head of Marketing
+49 0241 47705 606

Do not hesitate to get in touch!

Profilfoto von Sabine Bergs, Center Smart Services